Privacy Policy

Effective Date: January 1, 2025

ilurra ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our website and services, including the creation of personalized children's books.

1. Information We Collect

a. Personal Information You Provide

When you use our Services, we may collect the following types of personal information:

  • Your name, email address, and shipping address.
  • Photos or images you upload (which may include images of your child or other individuals).
  • Custom text or names entered for personalization.
  • Payment and billing information (processed securely by our third-party payment processors).

b. Automatically Collected Information

We may automatically collect information about your device and usage of our Services through cookies and analytics tools, including:

  • IP address, browser type, and operating system.
  • Pages viewed and actions taken on the website.
  • Date/time of visits.

2. How We Use Your Information

We use your information to:

  • Create, personalize, and fulfill your children's book.
  • Communicate with you regarding your order or support requests.
  • Improve our website, services, and user experience.
  • Comply with legal obligations and enforce our terms.

3. How We Share Your Information

We do not sell or rent your personal information.

We may share your information with:

  • Service providers: Such as payment processors, printing partners, and delivery services, only as needed to fulfill your order.
  • Legal authorities: If required to comply with applicable laws, regulations, or legal processes.
  • Business transfers: If our business is sold or merged, your data may be transferred as part of that transaction.

4. Children's Privacy

We recognize the sensitivity of children's data. We do not knowingly collect personal information directly from children under 13. All content, including images of children, must be uploaded by a parent or legal guardian who affirms they have the right to do so. If we learn we have collected data from a child without verifiable parental consent, we will delete it immediately.

5. Data Security

We take reasonable measures to protect your personal information from loss, misuse, and unauthorized access. However, no method of transmission over the Internet is completely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy, including:

  • Fulfilling orders and providing support.
  • Meeting legal and regulatory obligations.
  • Internal analytics (with anonymization when possible).

Uploaded photos and book content may be deleted from our servers after a defined period (e.g., 90 days), unless you request continued storage.

7. Your Rights and Choices

Depending on your location, you may have rights regarding your personal information, including:

  • Accessing or correcting your data.
  • Requesting deletion of your data.
  • Opting out of promotional communications.

To make a request, please .

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Enable website functionality.
  • Analyze site traffic and usage patterns.
  • Improve your shopping experience.

You can manage cookie preferences through your browser settings.

9. Third-Party Links

Our site may contain links to third-party websites. We are not responsible for their privacy practices. We encourage you to read their privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on our website and updating the effective date.

11. Contact Us

If you have any questions about this Privacy Policy or your data, please .